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Not talking about your business is harming other women

Not talking about your business is harming other women

by Clair Stevenson | Feb 20, 2024 | Content Marketing, Copywriter, Marketing, Self employment

Representation matters Out of all the speeches I’ve ever heard, including Baz Luhrmann’s Sunscreen, Samantha Morton’s Bafta acceptance speech on Sunday 18th February 2024 is up there as one of my all time favourites.   “When I first saw Ken Loach’s “Kes”...
Are unrealistic expectations killing your coaching business?

Are unrealistic expectations killing your coaching business?

by Clair Stevenson | Dec 18, 2023 | business growth, Content Marketing, Marketing

You’re a coach in a jam packed market place – are you ready for the “New Year, New You” madness? ‘Tis the time of year for unrealistic expectations, crazy wild goals and launches offering fantastical results.  You might hate social media marketing, preferring to...
How to fix content that’s not selling

How to fix content that’s not selling

by Clair Stevenson | Oct 11, 2023 | Content Marketing, Marketing, social media marketing tips

“Why aren’t my audience buying anything from me?” is something a lot of small business owners struggle with.  They create more and more content but it feels like it’s pointless because no one is buying anything.  They feel disheartened, their confidence takes a heavy...
Struggling to be consistent with your social media marketing? Then read this…..

Struggling to be consistent with your social media marketing? Then read this…..

by Clair Stevenson | Jun 25, 2023 | Content Marketing, Marketing, social media marketing tips

If your biggest struggle is being consistent with your social media marketing you came to the right place.  For a busy business owner, being consistent with social media is a huge challenge.  Between demands on your time, delivering your service, the fact that you’re...
How to boost your business visibility with a blog

How to boost your business visibility with a blog

by Clair Stevenson | May 9, 2023 | blogging, Business, business growth, Content Marketing, Copywriter, Marketing

There are grumblings all over social media about reach being down, platforms not sharing our content and users being penalised for using AI tools to generate their content.  If you rely on organic social media marketing to promote your business you may have noticed a...
How to not sound desperate on social media (but money is tight)

How to not sound desperate on social media (but money is tight)

by Clair Stevenson | Mar 16, 2023 | Business, business growth, Content Marketing, Marketing, Self employment, social media marketing tips

The bank balance is depressing and the next round of bills is looming.  You’re worried about paying the rent and you’re sick of being in this situation every single month.  You really need cash but short of posting “please buy something” you don’t know what to say to...
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