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How to Get More Clients from Social Media as a Leadership Coach

How to Get More Clients from Social Media as a Leadership Coach

by Clair Stevenson | Jun 25, 2025 | business growth, Copywriter, Marketing, social media marketing tips

It’s the age-old coaching dilemma; you’ve invested thousands in coaching qualifications, assembled a comprehensive toolkit to support your clients, and identified an almost endless list of problems you can solve through your coaching expertise. But now...
What is a stealth audience and why ignoring them is a big mistake

What is a stealth audience and why ignoring them is a big mistake

by Clair Stevenson | May 2, 2024 | Content Marketing, Copywriter, Marketing, social media marketing tips

Have you ever said or thought one of the following? “I posted and it bombed”  “I posted and no-one commented”  “My last post didn’t do very well”  Views are low, comments are zero it’s crickets on your social media posts.  You’re tempted to delete the post and erase...
How to fix content that’s not selling

How to fix content that’s not selling

by Clair Stevenson | Oct 11, 2023 | Content Marketing, Marketing, social media marketing tips

“Why aren’t my audience buying anything from me?” is something a lot of small business owners struggle with.  They create more and more content but it feels like it’s pointless because no one is buying anything.  They feel disheartened, their confidence takes a heavy...
Struggling to be consistent with your social media marketing? Then read this…..

Struggling to be consistent with your social media marketing? Then read this…..

by Clair Stevenson | Jun 25, 2023 | Content Marketing, Marketing, social media marketing tips

If your biggest struggle is being consistent with your social media marketing you came to the right place.  For a busy business owner, being consistent with social media is a huge challenge.  Between demands on your time, delivering your service, the fact that you’re...
How to not sound desperate on social media (but money is tight)

How to not sound desperate on social media (but money is tight)

by Clair Stevenson | Mar 16, 2023 | Business, business growth, Content Marketing, Marketing, Self employment, social media marketing tips

The bank balance is depressing and the next round of bills is looming.  You’re worried about paying the rent and you’re sick of being in this situation every single month.  You really need cash but short of posting “please buy something” you don’t know what to say to...
How much is too much? Pricing for service providers

How much is too much? Pricing for service providers

by Clair Stevenson | Feb 13, 2023 | Business, business growth, Content Marketing, pricing, Self employment, social media marketing tips

I was at a networking meeting recently and the conversation starter question was “What sets you apart from your competitors” When it was my turn to speak I said “My prices. I’m really fucking expensive”.  Nobody in that room was particularly surprised because...
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