by Clair Stevenson | Mar 18, 2025 | blogging, Business, business growth, Content Marketing, Marketing
I’m hearing more and more that people are struggling to get returns on social media marketing. I’m hearing things like, no one is buying, reach is down, I’ve had my lowest earning month for a long time and social media isn’t working for me. I’m feeling people on the...
by sararoddisva@gmail.com | Nov 6, 2024 | blogging
What is a hook and how do you write them? “On social media, you have around 8 seconds to grab someone’s attention. The average attention span on social media has decreased due to increased competition for users’ attention” And even though that’s one of...
by Clair Stevenson | Oct 28, 2024 | blogging
Have you been in an internet pile on? It’s not nice. And I know that you’re afraid of it happening to you. One innocent post or comment and your business reputation is destroyed by a horde of keyboard warriors who’ve taken offence or outrage at what you said. It’s...
by Clair Stevenson | Sep 6, 2024 | blogging, Self employment
I’ve been away on a retreat this week and I’ve had a lot of time to think. I’ve been thinking about fear, storytelling and business. I was reminded how fear and storytelling play such huge roles in our lives. I travelled to Mid Wales on Tuesday to spend three days...
by Clair Stevenson | Jun 10, 2024 | blogging, Business, business growth, Content Marketing
I worked for an organisation that went to the trouble of arranging an away day for the whole business. They paid an expensive facilitator, put a load of flip charts around the room and booked an expensive buffet lunch. The team spent the day discussing and...
by Clair Stevenson | May 9, 2023 | blogging, Business, business growth, Content Marketing, Copywriter, Marketing
There are grumblings all over social media about reach being down, platforms not sharing our content and users being penalised for using AI tools to generate their content. If you rely on organic social media marketing to promote your business you may have noticed a...