Blogbusters – The Five Day Blogging Course for Small Business Owners

Blogbusters is a 5 day,  step by step blogging course for business owners who want to grow their audience and diversify their marketing 

Monday 13th December to Friday 17th December 2021

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Want to blog for your business but don’t know how to get started? 

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Not sure what to write about? Struggle to come up with ideas for blogs that your audience will actually want to read?

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Blogs are one of THE best ways to drive traffic to your website and they don’t cost you a penny!

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77% of internet users read blogs which means you’ve got a greater chance to attracting more potential clients if you blog

Blogging can be tricky if you don’t know where to start.  Often business owners will feel overwhelmed and not bother, which means they are missing a trick because blogging is a low cost and effective way of building an online audience and attracting inbound leads.

There are a few reasons why people don’t get started with a blog, see if any of these sound familiar to you;

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I don’t know what to write about

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I’m not sure how long a blog should be

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I don’t know if people will be interested in what I write

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I start writing and I end up waffling

Blogbusters sorts all this out.  Over 5 days we cover all the basics of a blogging so that you have everything you need to get started.  Blogbusters makes blogging simple and straightforward. Writing blogs is actually a lot easier than most people think once they get over the initial fear of knowing what to write.

Adding a regular blog to your website has many benefits including;

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Helping you position yourself as an expert in your industry

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Helping more potential clients discover your business and your services

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Build a passive relationship and nurture your potential clients

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Speeding up the time between someone finding you and wanting to work with you

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Increasing traffic to your website and getting more eyes on your brand

What will you learn in Blogbusters?

Day One – What does your dream customer want to read about? I’ll show you how to figure out who your Ideal Client is.  

Day Two –  We’ll come up with 12 blog topics or your business. Spending hours wondering what to write or writing blogs that nobody wants to read will be a thing of the past.  Because we did your ideal client on day one you will know exactly what your audience wants to know and what answers they are searching for.

Day Three –  I’ll be giving you my blog template so you will have an easy to follow structure and get that blog written.  Using this template will make writing blogs easier and faster.  

Day Four – Writing blog titles that attract readers.  The headline of your blog needs to be compelling, powerful and emotional.  You’re going to learn how to do it.  

“On the average, five times as many people read the headline as read the body copy.  When you have written your headline, you have spent eighty cents out of your dollar” David Ogilvy

Bonus 1-  I’ve included some template blog titles in the workbook that you can personalise to get you started.

Day Five – SEO. On the final day of the course we cover keywords.   You may have heard of SEO and view it as some dark art but it’s really quite simple.  And you only need to know enough to get your blogs found and seen by the right people.

Bonus 2 – You will have the opportunity to write a blog and get it reviewed by me.  I’ll give you feedback, tips and hints to make your blogs the absolute best they can be. 

 

Who is this course for?

This course is suitable for people who have started blogging and lost their mojo, people who want to make sure they’re writing the right stuff and complete beginners.

Every morning you will receive a short video tutorial and a task.  

And each afternoon there will be a live Q&A session where you ask any questions you might have about the day’s task.

I have delivered this course to dozens of business owners and it has helped them grow in confidence and take ownership of their marketing content.

You could pay someone to write all your blogs for you but not everybody has the budget for that and marketing is not an area of your business you should neglect, not if you want to grow anyway.

Because this is a sprint course and delivered in just one week there is less chance of you “course collecting”, you know when you pay for a course but you don’t get to the end?

We’ve all done it. 

This is fast training, simple steps and fast action. 

And it’s geared towards getting you the results you want in your business. 

Bonus 3- After you’ve paid for the course you have lifetime access and can repeat the course or parts of it as many times as you like.

What else is included?

Bonus - Lifetime access to the course

Lifetime access to the training materials. Habits take time to form and sometimes you’ll fall off the blogging wagon.  It happens to all of us.  Having lifetime access to the materials means that you can pop back in and refresh yourself whenever you need to. And you only pay once!

Bonus - feedback on your blog

You will have the opportunity to write a blog and get professional feedback from me. Part of the course is practical, you don’t have to do it but the invitation is there.  Write a blog and I’ll read it and give you constructive and helpful feedback.  Doing is an important part of the learning process.

Bonus - additional workshop showing you how to repurpose your blogs

This time around Blogbusters had got an additional workshop. I’m going to show you how to take one blog post and turn it into a month’s worth of social posts.  We are busy right? We don’t want to spend hours and hours creating content all the time.  Repurposing and recycling your content means you get more bang for buck. One blog, twice as much content.  Easy!

Blugbusters is for you if you want to feel more confident about your messaging and it can help make creating regular content feel easier and more achievable.

If you’re on the fence here are two more blogging statistics;

  • Over 50% of bloggers report that it has gotten harder to get traffic from Facebook over the past two years, and nearly one-fifth say it has gotten harder to get traffic from Google.
  • Over the past year, there’s been a 93% increase in blogs using promotional techniques to drive traffic to their post including paid ads.

If you want to learn how to blog for your business register your place here.  You will be emailed a confirmation of registration and a link to join the Facebook group. 

You must join the group if you wish to take part as this is where all the lessons will be posted and the zoom links for the daily Q&A sessions. 

All calls will be recorded and posted in the group so if for any reason you can’t attend live you can catch up.

The details

Where – In a private Facebook group

When – Monday 13th December to Friday 17th December

How much – £99

Finally here are some words from people who have already done Blogbusters

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